— PROJECT NAME
Dulux
— ROLE
Creative Director
Copywriter
— DATE
2018-2022
Responsible for leading the creation of hundreds of pieces of social and digital content across a variety of content pillars, to help Dulux maintain their position as Australia’s most trusted paint brand.
From bespoke photo and video shoots, to always-on social content, seasonal campaign launches and new product content, my team was tasked with growing the online community and elevating the brand’s aesthetic and tone across .com, Facebook, Instagram and Pinterest.
